Financial Solutions Built for Today’s Homeowner
Who We Are
The Coalition for Home Equity Partnership (CHEP) is a collective of financial services companies that offer flexible ways to tap home equity. CHEP was founded in 2024 by Hometap Equity Partners, LLC, Point Digital Finance, Inc., and Unlock Technologies, Inc.
Who We Serve
Homeowners, by providing flexible, transparent, and fair home equity options that provide financial relief and freedom, without the burden of traditional debt.
Members, by providing access to shared resources among industry experts, including marketing materials, customer toolkits, and policy engagement.
Legislators, by delivering expert education and industry insights on SEPs, with a shared interest in promoting consumer protection.
Our Mission
Our Vision
We believe in fostering trust, transparency, and accountability.
Empower Homeowners
CHEP members expand access to home equity solutions that give homeowners greater control over their financial futures. By offering alternatives to traditional debt-based financing, we help homeowners with diverse financial profiles — from entrepreneurs to retirees — unlock the wealth in their homes in ways that align with their unique goals.
Ensure Fairness & Transparency
CHEP members provide homeowners with clear and straightforward terms. CHEP advocates for appropriately-tailored legislation that protects homeowners and ensures they fully understand their financial options.
Innovate with Purpose
CHEP members are pioneering a new category of home equity solutions designed for today’s homeowners. Our SEPs are built to be competitive, consumer-friendly, and accessible by providing a new way to tap into home equity without adding monthly payments or pressure to sell.